This is probably the gentlest low-poo I have ever used. Though I admit, I haven't used a ton of them. It smells great (if you like coconutty/beach-y smells). You have to make sure to shake it up before using, as it has a tendency to settle. But this cleans well without stripping hair.
This shampoo will not lather much at all, so I find myself using more than I probably should. For me, it's a little pricey, so it feels like something I'd like to use sparingly, but to get a "clean" feeling, I end up using probably 3 quarter-sized dollops for my medium-length hair.I like this shampoo but I don't know if I'll replace it right away when I run out. I'd probably give it 3.5 out of 5 stars.
Left me with clean soft hair (good soft). My hair keeps a good moisture/clean balance for up to 3 days without washing. Its ingredients are very similar to Jessicurl cleansing cream, but it's more concentrated (you can use less).